Designing tomorrow’s trading experience for NanoCorp’s platform
![branding service for NanoCorp’s platform from Halo Lab](https://cdn.prod.website-files.com/63fc977c14aaea404dce4439/66881015633a337c162e5931_Hero.avif)
![branding service for NanoCorp’s platform from Halo Lab](https://cdn.prod.website-files.com/63fc977c14aaea404dce4439/66cec849e0b97258af92b9ed_illustr-NanoCorp-tablet.avif)
![branding service for NanoCorp’s platform from Halo Lab](https://cdn.prod.website-files.com/63fc977c14aaea404dce4439/66cec84b233683f247997aed_illustr-NanoCorp-mob.avif)
A dynamic platform with advanced services for storing and exchanging digital assets
NanoCorp is an online platform designed to facilitate cryptocurrency trading in a safe and user-friendly environment. It caters to both seasoned and novice users in the field, offering a range of features to suit their needs.
With its secure space and intuitive navigation, the app simplifies work with assets, making it accessible to a broad audience. People can easily execute transactions, monitor market trends, and manage their portfolios with ease.
Harmony of lines and shapes
Drawing inspiration from the company’s name, we crafted a sleek and minimalist logo shaped like the letter “N.” Using curved lines and rounded edges, our team tweaked its traditional form and gave a modern twist to this icon.
To balance the overall design, Halo Lab’s designers added a small circle at the bottom left. It serves as an interesting, eye-catching element that suggests continuity and interconnection within the crypto trading community.
We created a logo that is a combination of strict geometry and soft forms, making it easily recognizable and adaptable on any screen.
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![modern logotype with Halo Lab branding service](https://cdn.prod.website-files.com/63fc977c14aaea404dce4439/66b22e912efe60e136fd54d7_66a762d1eae0f7a2a3a41547_668811011b542fd81946dd65_img04.webp)
Bringing warmth to cool trades
While developing this design system, we wanted to create a balanced and trustworthy visual look for the platform. So, our team created a bold color palette: rich and vivid vibrant reds, navy blues, and calm shades of light gray.
For the typeface, we chose a modern, functional sans serif, Archivo, matching the site’s visuals. Set in medium and extra-bold styles, its lively forms and diagonal terminals add a light, warm touch to data waiting to be unlocked.
![brand design with rich color palette for balanced visual look](https://cdn.prod.website-files.com/63fc977c14aaea404dce4439/66b22e912efe60e136fd54cd_66a762d1eae0f7a2a3a4150a_6688124aff28057949df5a09_img05.webp)
To create a welcoming data experience, we balanced rich colors with a sleek, modern font. It adds a friendly vibe to cold numbers.
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![calm shades of blues and gray in brand development for platform](https://cdn.prod.website-files.com/63fc977c14aaea404dce4439/66b22e912efe60e136fd54dd_66a762d1eae0f7a2a3a4150d_6688125820277f8496eaea75_img09.webp)
![modern sans serif Archivo matches the site’s visuals](https://cdn.prod.website-files.com/63fc977c14aaea404dce4439/66b22e912efe60e136fd54e4_66a762d1eae0f7a2a3a4153b_668812627b91710b425ad863_img08.webp)
![development of design system for trustworthy visual look](https://cdn.prod.website-files.com/63fc977c14aaea404dce4439/66b22e912efe60e136fd54f0_66a762d1eae0f7a2a3a4152b_66881167ff28057949dee6e3_img07.webp)
![development of design system for the NanoCorp’s platform](https://cdn.prod.website-files.com/63fc977c14aaea404dce4439/66b22e912efe60e136fd54f3_66a762d1eae0f7a2a3a41535_668811608c74b07cbf7aff7a_img06.webp)
![creative look with branding service from Halo Lab](https://cdn.prod.website-files.com/63fc977c14aaea404dce4439/66b22e912efe60e136fd54e7_66a762d1eae0f7a2a3a41538_6688118167e38d85fe0e2b02_img10.webp)
Brand design for impactful finance
Our branding design is based on a clean background and bold metrics. We used large numbers for key data to accent the niche’s rapid development and employed silent spaces in between to achieve a pleasing look.
For financial clarity, our team created various graphs with simple currency icons in contrasting colors. We also added photos of economic experts and happy users, giving the site a human face and creating an open atmosphere.
![silent spaces to achieve a pleasing look in branding architecture](https://cdn.prod.website-files.com/63fc977c14aaea404dce4439/66b22e912efe60e136fd54e0_66a762d1eae0f7a2a3a41544_668811975951c25eb9a67dbb_img13.webp)
With bold data and vibrant visual elements, we created an attractive and professional brand identity that encourages users to interact further.
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![corporate design with using large numbers and photos of experts](https://cdn.prod.website-files.com/63fc977c14aaea404dce4439/66b22e912efe60e136fd54ba_66a762d1eae0f7a2a3a41541_668811918965e189a7a3ccef_img12.webp)
![brand design with vibrant visual elements](https://cdn.prod.website-files.com/63fc977c14aaea404dce4439/66b22e912efe60e136fd54eb_66a762d1eae0f7a2a3a41522_6688118a1ccde34f66f6a0ea_img11.webp)
![creating professional brand identity with branding service](https://cdn.prod.website-files.com/63fc977c14aaea404dce4439/66b22e912efe60e136fd54d3_66a762d1eae0f7a2a3a41530_6688119c84176f1466d5e108_img14.webp)
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