SEO migration services
Halo Lab’s SEO migration services ensure seamless transitions, optimizing performance and boosting search visibility.
At Halo Lab, our SEO migration services help businesses plan, execute, and optimize seamless site transitions for better performance. Focused on quality and best practices, our SEO expertise supports startups, software companies, and enterprises across 30+ industries, ensuring enhanced search visibility and long-term growth.
OUR
SERVICES
Our services
Halo Lab provides expert SEO migration services that ensure a smooth transition while maintaining and improving your site’s search rankings. We deliver tailored strategies to enhance performance and long-term visibility.
SEO services
We offer comprehensive SEO services to improve search visibility through customized keyword research, link building, and growth strategies.
Technical SEO services
Our technical SEO services optimize site structure for faster load times, better indexing, and improved rankings across all devices.
SEO audit services
We provide in-depth SEO audits, identifying key issues and opportunities to boost your site’s visibility and ranking potential.
On-page SEO services
Our on-page SEO services optimize content and metadata, ensuring your site follows best practices to drive organic traffic.
SEO consulting services
We provide expert SEO consulting to help you develop and implement strategies that enhance rankings and overall online visibility.
Technical website audit
Our technical website audits uncover structural issues affecting SEO, offering clear recommendations to improve speed and search visibility.
Google Analytics 4 consulting
We help optimize your Google Analytics 4 setup, providing insights into user behavior to drive data-informed decisions and growth.
Why choose Halo Lab for SEO migration services
Total funding
Hard work and dedication of the Halo Lab team help our clients secure new successful investment deals.
Completed projects
With our exceptional approach to every project, we bring the dream projects of our clients to life.
Positive vibes
We aim to provide the perfect digital solutions for your business, making this process friendly and chill.
Our
works
Business challenges are tough, but we have a proven record of elevating our partners to their next and best selves.
The Leading Brand for Custom Esports Clothing Design
Halo Lab crafted a 3D Builder for Raven from scratch, helping them dominate the esports market with a custom ecommerce product.
Bookclub24 — #1 German Online Library for Book Collectors
By assisting Bookclub24 with full-stack development and branding, we propelled the company to attract book lovers worldwide.
$40 Million Raised by Mighty Buildings in Series B
We enhanced Mighty Buildings’ web portal and configurator. They have grown to 100+ employees and secured $100M in investment.
SEO migration services showcased in our portfolio
Our portfolio showcases Halo Lab’s SEO migration services, reflecting our expertise in seamless site transitions that preserve rankings and boost visibility. Each project demonstrates our commitment to effective strategies and measurable results for long-term SEO success.
By industry specifics
Healthcare
We provide tailored SEO migration services for healthcare companies, ensuring that medical websites maintain visibility while complying with industry regulations. Our strategies help drive traffic, improve patient engagement, and secure sensitive data during the migration process.
Manufacturing
Our SEO migration services for manufacturing firms focus on optimizing websites for product visibility and technical content. We ensure seamless transitions that boost search rankings and enhance user experience, helping businesses stay competitive in a digital-first market.
Retail & Wholesale
In retail and wholesale, our SEO migration services support eCommerce growth by preserving rankings and improving site structure. We help businesses enhance user experience, drive sales, and maintain visibility during critical transitions.
Telecommunications
For telecommunications companies, we offer SEO migration services that improve site performance, optimize for high-volume traffic, and maintain rankings. Our solutions are designed to handle complex technical requirements while boosting search visibility.
Finance
Our SEO migration services for the finance industry focus on maintaining security, compliance, and search rankings. We ensure financial websites provide clear, optimized content that meets regulatory standards while improving organic traffic.
Education
In education, our SEO migration services help institutions and e-learning platforms transition smoothly while maintaining rankings and improving visibility. We optimize content for students and educators, ensuring an accessible and user-friendly experience.
Information technology
For IT companies, our SEO migration services ensure technical accuracy and performance optimization. We help maintain search rankings and improve website functionality, ensuring that businesses remain competitive and accessible to their target audience.
Transportation and logistics
Our SEO migration services for transportation and logistics focus on optimizing for location-based searches and efficient user navigation. We help businesses maintain their rankings while improving site performance and customer engagement.
By website type
E-commerce
Our SEO migration services for e-commerce websites ensure that product pages retain visibility and rankings. We focus on optimizing site performance, user experience, and searchability to drive sales and customer engagement.
Corporate
For corporate websites, our SEO migration services prioritize maintaining brand authority and search rankings. We ensure smooth transitions that enhance content visibility and improve user experience, helping businesses maintain a professional online presence.
Portfolio
Our SEO migration services for portfolio websites focus on showcasing creative work while optimizing for search visibility. We ensure seamless transitions that enhance site performance and improve discoverability for potential clients.
Blogs
For blogs, our SEO migration services focus on preserving content rankings and improving visibility. We optimize site structure, content accessibility, and user experience, ensuring that readers can easily find and engage with your posts.
By solutions
Moving from HTTP to HTTPS
Our SEO migration services ensure a smooth transition from HTTP to HTTPS, enhancing site security and maintaining search rankings. We ensure that all technical aspects are optimized to preserve user trust and search visibility.
Changing the domain name
We provide expert SEO migration services for domain name changes, ensuring that search rankings and traffic are preserved. Our strategies minimize disruptions and maintain visibility during this critical transition.
Changing URLs
Our SEO migration services manage URL changes, ensuring that search engines index new links correctly and that rankings are maintained. We optimize the process to avoid any loss of traffic or visibility.
Migrating a part of a website
We specialize in migrating specific sections of websites while maintaining SEO performance. Whether you’re adding new content or splitting an existing section, we ensure that your search rankings and traffic remain unaffected.
Moving to a new server
Our SEO migration services expertly handle the technical complexities of moving to a new server, ensuring that site performance, load times, and search rankings are preserved throughout the entire transition.
Redesigning a site
When redesigning your website, our SEO migration services carefully ensure that your new look doesn’t come at the cost of search visibility. We optimize the entire transition to preserve rankings and enhance the overall user experience.
Adding a mobile version
We help integrate mobile versions of your website while maintaining search rankings. Our SEO migration services ensure that the mobile experience is optimized for performance and visibility, enhancing user engagement.
By features
Technical code review
We offer comprehensive and thorough technical code reviews to ensure your website’s backend is fully optimized for SEO. This helps improve load times, enhance crawlability, and significantly boost overall site performance during migration.
Content evaluation
Our content evaluation services analyze the quality, relevance, and structure of your website’s text and media. We ensure that all content aligns with SEO best practices to greatly improve visibility and user engagement.
URL structure analysis
We perform detailed and in-depth URL structure analysis to optimize your site’s link organization and flow. This ensures proper indexing by search engines, preserving your rankings throughout the migration process.
Internal linking audit
Our internal linking audit carefully assesses the efficiency and SEO value of your site’s internal links. We identify key opportunities for improvement, helping search engines navigate and rank your content more effectively.
Sitemap/robots checking
We thoroughly review your sitemap and robots.txt files to ensure optimal interaction with search engines. This guarantees proper crawling, accurate indexing, and prevents any issues that could affect your rankings.
Redirect strategy development
We create a tailored and well-executed redirect strategy to manage URL changes and avoid broken links. This ensures that your search engine rankings and valuable traffic remain unaffected during the migration.
Content optimization
Our content optimization services refine and polish your site’s text and metadata for better relevance and improved SEO performance. This helps maintain or enhance search visibility during and long after the migration.
SEO recommendations
We provide detailed and strategic SEO recommendations based on a full-site analysis. These actionable insights are designed to help improve your website’s search rankings and overall visibility throughout the migration process.
Our process
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SEO migration planning
Creating a comprehensive migration plan ensures a smooth transition without compromising valuable search rankings.
Defining migration objectives
- Understanding business goals: Collaborating with stakeholders to clarify the main objectives of the SEO migration and expected outcomes.
- Assessing risks: Identifying potential risks that could affect SEO performance during the migration process.
- Setting KPIs: Defining key performance indicators to measure the success of the migration, including rankings and traffic.
- Mapping SEO elements: Identifying core SEO elements like content, metadata, and internal links to focus on during migration.
Creating a migration roadmap
- Building a timeline: Developing a detailed timeline to manage the migration tasks efficiently and on time.
- Allocating resources: Ensuring the right team members and tools are available to execute the migration successfully.
- Prioritizing critical tasks: Determining which SEO tasks should be addressed first to minimize disruptions during the migration.
- Setting checkpoints: Establishing key checkpoints to monitor progress and ensure milestones are being met.
Website’s technical setup
Optimizing the website’s full technical setup prepares the site’s structure and code for a seamless, efficient migration.
Reviewing site infrastructure
- Assessing website architecture: Analyzing the current site structure to ensure it’s optimized for search engine crawling and indexing.
- Checking mobile responsiveness: Ensuring the website is mobile-friendly to avoid SEO penalties and provide a better user experience.
- Evaluating page speed: Testing page load times and performance, identifying areas that could be improved for better rankings.
- Auditing security protocols: Verifying the implementation of HTTPS and other security protocols that impact SEO performance.
Optimizing technical elements
- Improving website speed: Optimizing image sizes, scripts, and other elements to ensure faster page loading times.
- Updating metadata: Reviewing and optimizing title tags, meta descriptions, and headers for better search engine relevance.
- Fixing broken links: Identifying and resolving any broken links to prevent issues with SEO ranking and user experience.
- Ensuring proper indexing: Reviewing robots.txt and sitemap files to ensure search engines can properly crawl and index the site.
Content audit & optimization
Conducting a detailed content audit refines and optimizes your website’s content to enhance search visibility and relevance.
Auditing existing content
- Analyzing content performance: Reviewing current content to determine what’s working well and what needs improvement.
- Identifying outdated content: Spotting outdated or irrelevant content that may need to be removed or updated during migration.
- Checking keyword relevance: Ensuring the content is optimized with relevant keywords for improved search rankings.
- Reviewing metadata: Auditing metadata for accuracy and effectiveness in boosting search visibility.
Optimizing content for SEO
- Updating outdated pages: Revising older content to reflect current best practices and improve relevancy for search engines.
- Enhancing internal linking: Ensuring that internal links are effectively used to help guide search engines and users through the site.
- Improving readability: Making content more user-friendly by improving readability and structure for both users and search engines.
- Incorporating targeted keywords: Updating content with strategic keywords to improve rankings and visibility.
301 redirect strategy & implementation
Implementing a solid 301 redirect strategy ensures that old URLs point correctly to new ones, preserving both traffic and rankings.
Planning the redirect strategy
- Mapping old and new URLs: Creating a comprehensive map of existing URLs and their new equivalents to ensure no traffic is lost.
- Prioritizing high-traffic pages: Identifying which pages receive the most traffic and ensuring their redirects are flawless.
- Setting up 301 redirects: Using 301 redirects to permanently send users and search engines to the new URLs.
- Avoiding redirect chains: Ensuring that no multiple redirect chains exist, which can negatively impact SEO.
Implementing and testing redirects
- Executing 301 redirects: Applying the redirect plan across the website to ensure users and search engines are directed to the correct pages.
- Testing redirect functionality: Testing all redirects to confirm they work without any errors or issues.
- Monitoring traffic impact: Watching traffic patterns closely to ensure there’s no loss of traffic due to broken redirects.
- Fixing redirect issues: Resolving any problems that arise from faulty or missing redirects to prevent traffic loss.
SEO migration testing & validation
Testing the entire SEO setup post-migration validates that everything functions correctly to maintain search performance.
Pre-launch testing
- Testing new site structure: Validating that the new website structure is search-engine-friendly and optimized for crawling.
- Checking page speed: Running performance tests to ensure the new site loads quickly and efficiently.
- Testing mobile responsiveness: Ensuring the new design is fully responsive and optimized for mobile users.
- Validating security measures: Verifying HTTPS implementation and overall security protocols to maintain search rankings.
Post-launch validation
- Monitoring search rankings: Keeping a close watch on search rankings to catch any sudden drops or issues.
- Analyzing crawlability: Reviewing crawl reports to ensure search engines can properly access and index the new site.
- Checking for broken links: Running tests to confirm there are no broken links or errors affecting user experience and SEO.
- Validating metadata accuracy: Ensuring that all metadata is correctly implemented on the new site for improved search performance.
Post-migration monitoring & SEO optimization
Monitoring post-migration performance ensures continuous optimization and addresses emerging issues for long-term growth.
Ongoing performance tracking
- Monitoring site traffic: Tracking website traffic patterns post-migration to identify any issues or drops in performance.
- Checking crawl errors: Regularly reviewing crawl reports for any errors or issues that need immediate attention.
- Analyzing bounce rates: Reviewing bounce rates to ensure users are engaging with the new site effectively.
- Tracking keyword performance: Monitoring how keywords are performing and adjusting content strategies as needed.
Continuous SEO optimization
- Optimizing on-page SEO: Continuously improving content, metadata, and internal linking to maintain high search visibility.
- Addressing technical issues: Resolving any technical issues that arise post-migration to keep the site running smoothly.
- Enhancing user experience: Making iterative improvements to ensure the website remains user-friendly and search engine-optimized.
- Updating SEO strategies: Adjusting SEO tactics as necessary to respond to changes in search engine algorithms and user behavior.
FAQ
What are SEO migration services?
SEO migration services involve the process of transitioning a website to a new platform, domain, or structure while ensuring that search engine rankings and organic traffic are maintained or improved. This service includes tasks like setting up redirects, optimizing technical elements, and preserving SEO value throughout the migration.
Why is website migration SEO service important?
Website migration SEO services are critical because, without proper SEO planning and execution, migrating a website can lead to a significant drop in search rankings and traffic. By integrating SEO into the migration process, you ensure that your site retains its visibility and performance in search engine results.
What do your SEO migration services include?
Our SEO migration services at Halo Lab include a comprehensive plan that covers everything from SEO migration planning and technical audits to content optimization and 301 redirect implementation. We also provide post-migration monitoring to ensure the long-term success of your website’s SEO performance.
How do you customize your SEO migration services for different types of websites?
At Halo Lab, we tailor our SEO migration services to the specific needs of your website, whether it’s an e-commerce, corporate, or portfolio site. We adapt our strategies based on the complexity and nature of your website, ensuring that all critical elements like content, technical setup, and internal links are optimized for maximum search visibility during and after the migration.
How to choose the right seo migration agency?
When choosing an SEO migration agency, it’s essential to look for a team with a proven track record and extensive experience. At Halo Lab, we combine deep technical expertise with a results-driven approach to ensure a seamless migration process. We focus on preserving search rankings, optimizing performance, and providing continuous support to make sure your website thrives post-migration.
How do website migration seo services affect my website’s rankings?
Website migration SEO services, when executed properly, can maintain or even improve your site’s rankings. At Halo Lab, we prioritize minimizing disruptions to your SEO during the migration, implementing strategies like 301 redirects and technical optimization to ensure that your website maintains its search engine visibility and authority.
How long does SEO migration typically take?
The length of an SEO migration varies depending on the size and complexity of the website. Typically, the process can take anywhere from a few weeks to several months. At Halo Lab, we carefully plan each phase of the migration to ensure it is completed efficiently without sacrificing SEO quality.
We’ve helped hundreds of partners, ranging from startups to medium-sized businesses to achieve their goals. And stellar feedback — is our reward!
The client has learned to trust Halo Lab, thanks to their significant knowledge in UI/UX design. The vendor has provided valuable feedback by always being readily available for communication. Moreover, they have a satisfying project management process that makes their process smooth and efficient.
The client is proud of Halo Lab's work, which their customers have praised. They lead a communicative process to enable the team to reach out to them at any time. The client also praises their designs and suggestions, which help improve their services.
Their skills were awesome — they took what I said and made it real. The designs ended up helping the internal stakeholders raise funds. The specialists maintained excellent project management skills throughout the process.
The client was satisfied with Halo Lab’s high-quality work. They made the designs better and delivered them promptly. The team was easy to work with; they communicated on Slack and provided updates on the progress every day. Moreover, they went beyond expectations and never missed a deadline.
Halo Lab’s work has received positive feedback from internal and external stakeholders. They excelled at project management through Notion, going above and beyond to ensure timely delivery, and they communicated effectively through Slack and email. Their branding skills stood out.
Thanks to Halo Lab's efforts, the client increased their conversion rates on various funnels. Despite the complex business requirements, the team managed the project well and yielded positive outcomes. Overall, their communication and attention to detail impressed the client.
Halo Lab successfully delivered a product design that has proved popular with users. The team’s professionalism and creative abilities come at a very reasonable price. Their motivation is admirable, and their organization makes for a smooth workflow.
Halo Lab provided high-quality designs at a good value, and the client was happy with the number of frontend routes they developed. The team excelled at project management by having no delays and being adaptable to changes. Overall, they did an excellent job meeting the client's needs.
Halo Lab delivered the designs on time, but the client has yet to implement them in their platform, although they’re happy with the deliverables. They had a user-focused design process. Their team provided constant updates and recorded their processes on Loom to keep the client abreast of progress.
Halo Lab delivered all of the agreed-upon deliverables, and they even went above and beyond to further help the client. They communicated through video calls and used project management tools for synchronization. The team truly cared about the project and was always very responsive and organized.
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